Strategic Elegance: Designing Geffen Advisors' Digital Identity

NH Geffen Advisors is a boutique strategy and investment advisory firm led by Asher Geffen.

Brand Guidelines
Web Design
Webflow Development

This project addresses his need for an innovative website to showcase quality for potential customers, as a premium service provider, and include style guidelines for the web (and any other digital use), and design and develop a clear, smooth website communicating Asher’s consulting services. The Geffen.io palette combines pastel, soft colors, and smokey blue and gray for a smooth contrast and accessibility. The clear colors and typography, with nature imagiry that were chosen for the website, reflects both Asher’s personality and Geffen Advisors unique values& expertise.