UNIPaaS is a leading fintech startup working in the UK, Offering embedded payments solutions and branded payment services for SaaS and marketplaces, allowing vendors to get real-time control and a comprehensive view of their entire payment operations.
To help UNIPaaS reach its target audience, I developed a campaign strategy that included designing and implementing landing pages on their Webflow website. Through an in-depth understanding and partnership in the creation of the UNIPaaS brand, I was able to design landing pages that created engagement and drove lead generation. A clear strategy and a pre-planned process led us to a successful campaign. This included planning the content with UNIPaaS experts, UX design of the pages, unique attention for each section of the page, preparation of designs such as infographics and the selection of icons, creation of the pages in Webflow, adaptation to mobile, and finally testing and implementing the designs in the campaign process.
